Engagement marketing tool website design and development

This project involves the design and development of a website for an engagement marketing tool. It focuses on creating a simple, interactive experience that helps users engage with their audience effectively. Additionally, the project includes the logo design, aiming to reflect the brand’s focus on connection and interaction.

The first step was designing a new logo for the project:

First iteration:

Second iteration:

Papercrafted illustration of last logo version (7):

Client chose version (1), so we moved forward with variations:

Variations 3

Final version

Variant 3 was clear winner on the client side. It was offered to client to make custom paper crafted illustrations for the project, as far as I’m paper hobbyist. Illustrations for the project included:

Based on these materials website pages were made:

Main page

Shopify page

Product page

Contact page

As a last step popup form with custom designed background was made: